Making your website achieve a higher search ranking takes time and effort as well as applying SEO techniques that can help with your goals, we already talked about before of how important SEO is and how it can be very beneficial to put your content out there and make it much easier to find and make it even look more professional as most people would know what you are doing and would love to do business with you, be that as it may, let’s look at some of the errors people mistakenly commit when they are applying SEO or other techniques that hurts their SEO.
Omitted H1Tags
At times, you see a nice, beautiful website that has amazing features, aesthetic look and has many elements fall into place but what it does so wonderfully on the front-end, commits a cardinal sin in the backend by removing or not applying H1 tags. H1 tags gives meaning as to what the page is about. Not having an H1 tag does not properly put it in search rankings. So including H1 tags are a must as website design and development companies in USA do.
Large images and media
Yes, more and appropriate pictures and medial files makes you website and pages more aesthetic and would want your fans to keep visiting every now and then however, there is a negative side to this practice is that way too large of files would slow down your website, either you would have to make the costly venture of moving on to a better sever or you can, like some, try to use ‘Google page speed insights test’ which would tell you which media content on your website is too much to handle, this would give advice as to how to handle the pictures.
Popups
One of these annoying things that can really put people off from visiting websites, Google has even recommended to stay clear of this practice as this can negatively affect the experience of the visitor.
Text within images
One of the most common mistakes that deeply hurt SEO is editing images to have text in them rather than separately on a text layer above, the whole editing the picture with text makes it unsearchable. So it is really advised to rather add text above the layer to make it searchable for others much like how Website design and development company in USA do.
Thin content
These are a mix of mistakes that lessen your search rankings and makes your website not that attractive. First is not having crucial pages which can direct the visitor to the important information he wants to reach such as a ‘contact us’ page. Page listings for numerous products so that keywords and other ways to search for them on your site becomes much more convenient. Lastly, try to keep the text on the product to a minimum and concise as possible since visitors don’t like to spend too much time on the listings, people are at most window shopping and the rather go through the offerings, if the wordings are lengthy, then they skip the product all together.